Tuesday, 18 December 2012
Uses and Gratification
Uses and Gratification is theory explaing what do people do with media. This theory explains why people buy magazines from the psychological side. This theory is often called media traditional research. McQuail in 1983 came up with the most important question for uses and gratification "Why do people use media and what do they use them for?"
Monday, 17 December 2012
Tuesday, 11 December 2012
NME Behind The Scenes
Tuesday, 4 December 2012
Subscribe to:
Posts (Atom)